Successful businesses create pathways to profitability through innovation.
Innovation creates ideas that deliver business value. Sustainable innovation creates a stream of ideas that drive sustainable business value. Successful innovation executives apply specific practices to create sustainable innovation.
Successful innovation executives are matchmakers: matching problems to solutions and opportunities to businesses. They communicate the business vision to be enabled, benefits to be obtained, and problem to be solved through innovation. They aim to solve real business problems!
Mastering innovation requires attention to vision, strategy, and governance as well as integrating people, process, and technology. Successful innovation leaders communicate the business implications of the new technologies & trends in business terms; connecting business strategy & investment decisions.
Transforming innovative ideas into business results requires a team approach. Successful innovation leaders pair people who create innovative ideas with people who promote those ideas and communicate their business value.
Successful innovation teams strive to be technology agnostic; focusing on real business problems to be solved and market opportunities to be captured. Innovation leaders balance the time required to create innovative ideas with the urgency to bring those ideas to market.